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You Already Have Great Organic Search Results. Is There a Halo Effect From Running Paid Search?

February 4, 2016November 3, 2013 by Steve Bennett
Infographic from Google depicting that organic results and paid results together on a page result in incremental gains in click through. 50% increase in Position 1, 82: in positions 2 through 5 and 96% in positions 6 to the end.

Is there any benefit to paying for search engine advertisements when you already have great SEO. You may be surprised by the answer.

Categories Article, Bing, Google, SEM, SEO 12 Comments

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