Using a Requirement Traceability Matrix for Web Development RFP Response

Lately I’ve had quite a few conversations with fellow web developers looking for guidance on how to win an RFP. We’ve been blessed recently with quite a few successes and I’d like to share a little secret with you, the same secret I’ve shared with them. Winning RFPs simply comes from listening. Understanding your clients needs […]

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What Data Should You Ask For on a Landing Page Designed for Seniors

We are planning an upcoming CPG promotion and determining what data is need to move forward with inbound marketing as one component of an integrated strategy. Success means motivating parents and grand parents to buy a retail item, especially online; an item designed to help children grow. A segment of our target audience contains senior […]

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The Last WordCamp San Francisco

2014, My first and last trip to WordCamp San Francisco. Why first? Economics and because WordPress has become our primary website creation toolset. Did you know that, as of the time of this article, ~23% of all websites use WordPress.* Why my last? Because it’s changing. Matt Mullenweg made a huge announcement at the event […]

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Good Times at WordCamp Chicago 2014

Here we are again. Back at WordCamp Chicago and having an excellent time. Yesterday I gave a talk on shortcodes in WordPress in the 201 track for Foundation Friday. It was really exciting and I had a blast. Lots of positive feedback afterwards which I really appreciated. I was also grateful to be so early […]

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