The Detroit Zoo
The Detroit Zoo has 125 acres of naturalistic habitats for more than 2,000 animals from anteaters to zebras and features award-winning attractions. At Real Big Marketing, we admire the stance taken by the Detroit Zoo; leading the way in wildlife conservation and animal welfare.
Problems Solved
Eco-Friendly Website
We developed the website for The Detroit Zoo with sustainability in mind. Our developers worked with the Detroit Zoo to implement a print friendly version of their website. This eco-friendly version of the website was developed to cut down on the usage of ink. We did things such as; disabling images, swapping out colors and disabling content based on how it would effect ink levels when printing out content from the website.